About Gloo

We design customer lifecycle systems, not just software implementations

You work with Gloo to structure how your customer lifecycle should operate across acquisition,  onboarding, adoption, retention, expansion, and advocacy.
Since 2010, Gloo has helped organizations design and implement connected lifecycle systems  using Zoho applications.
Share your customer lifecycle challenges
What Gloo Does

What Gloo does

Gloo helps organizations align systems, teams, reporting, workflows, and customer operations across the lifecycle using Zoho applications.
Acquire
Onboard
Adopt
Retain
Expand
Advocate
Our Perspective

How Gloo thinks about your systems

Gloo focuses on operational coordination, lifecycle continuity, customer success integration, and connected reporting across the customer lifecycle.
Systems, not software
Lifecycle structure should be defined before applications are configured.
Coordination over tools
Operational disconnects are usually caused by fragmented ownership, workflows, and reporting.
Customer success in the system
Customer Success should be visible inside the operating model, not separated from CRM and reporting.
Zoho as the platform
Zoho provides the applications. The value comes from how the lifecycle is designed and governed.
Our History

Our history

Gloo was founded in 2010 and evolved from CRM consulting into broader customer lifecycle systems design and implementation.
2010
Founded after Lorin identified a gap in local Zoho expertise, with Gloo serving clients across Canada and the United States.
Beyond CRM
Expanded into delivery, support, reporting, billing, and operational workflows.
Lifecycle focus
Recognized recurring breakdowns between acquisition, onboarding, adoption, and retention.
Today
Gloo designs and implements customer lifecycle systems using Zoho applications.
Zoho expertise

Recognized Zoho experience since 2010

Gloo is an Authorized Zoho Partner with award-recognized expertise across Zoho applications. That platform experience supports our broader focus on customer lifecycle systems design and implementation for organizations across Canada and the United States.
Next step

Start with a structured lifecycle conversation

Let’s discuss where your systems, teams, workflows, or reporting are creating friction across the customer lifecycle.

Customer Lifecycle

Customer Lifecycle Overview Acquire
Acquire
Onboard
Onboard
Onboard
Adopt
Adopt
Adopt
Retain
Retain
Retain
Expand
Expand
Expand
Advocate
Advocate

Applications

Zoho ApplicationsZoho OneZoho CRM Plus Zoho CRMZoho Marketing AutomationZoho CampaignsZoho SalesIQZoho DeskZoho ProjectsZoho BooksZoho AnalyticsZoho WorkDriveZoho Creator

Services

How Gloo WorksDiscoverySystem DesignImplementationTraining and Adoption

Industries

Industries We ServeManufacturingSoftwareProfessional ServicesCase Studies

About

About GlooOur TeamBC Zoho Partner
info@gloocrm.com(778) 728-1001Based in Surrey, British Columbia
Serving clients across Canada and the United States
Copyright 2026 Gloo CRM Inc. All rights reserved.